The IMRG predicts that online sales in 2020 have grown between 40%-50% compared to 2019*, driven by Covid-19, the lockdown and a reluctance from shoppers to visit retail stores.
As we head towards Christmas, a traditional time in the ecommerce calendar for peak sales, the IMRG are expecting online sales to be excessive. They are forecasting growth of a further 30%, but if stores must close, this might push to as much as 50%.
Online sales are an amazing way to make sales but, let’s be honest, it takes a lot more packaging to get your product from your back door to the customers front door. So, it’s imperative that the packaging choices you make are right for your business, your customer AND the environment.
The plastic carrier bag tax introduced a huge change into the way we shopped at UK stores, it’s been estimated that supermarket carrier bag use dropped by as much as 90%. However, are we undoing all that good work by shipping single use plastic mailing bags in this ecommerce boom? How many plastic mailing bags are in transit at this very moment?
Perhaps it’s time to consider a more sustainable option for your fulfilment operation. Paper mailing bags are a great way to instantly remove tonnes of plastic from your operation.
Made from heavy duty Kraft paper, they are tough enough to withstand the rigours of transportation and keep the contents clean and dry. This environmentally friendly alternative is a great choice for your customers too, 100% paper they can be recycled through household waste streams (including the peal and seal closure). It removes that guilty feeling of putting yet more plastic into the bin….
If you are a high user of plastic mailing bags, a switch to paper mailers is a great way to remove tonnes of plastic from your packaging operation and waste packaging figures. Paper PRNs are much cheaper than plastic PRNs too – so this can significantly impact your waste packaging costs.
Macfarlane Packaging can help you find the right packaging for your operation and reduce the volume used. Why not contact us today to find out how we can help?
*BBC ‘Shoppers warned to buy early for Christmas or miss out’ https://www.bbc.co.uk/news/business-54287282